Post 3

The best selling item at Classic Toy Company is Marlee,, which  is a Rastafarian penguin. There is an interesting story about how he came to be.   When Mr. Feuer was on a cruise with his family in the Caribbean, one of the ports of call was in Jamaica, a city named Ocho Rios. When they got off the ship and were walking around, they came upon a man with dreadlocks and the traditional Rastafarian multicolor hat. The whole family thought his was very amusing. Thus, the idea was born. Mr. Feuer noted this in his smart phone, and was satisfied that he had found a great new idea for a toy. When he returned to Cleveland, he immediately went to his designer and told him to make a “Rasta Banana”. The man was at first startled at this seemingly very odd request, but he relented and began to work. A few days later he presented the finished sketch to Mr. Feuer. A banana, about half unpeeled, with a face, dreadlocks and the rasta hat. Mr. Feuer loved it and decided to pursue it. The rasta banana ended up enjoying moderate success, and even prompted one of his competitors to try and copy it, which was stopped by a cease and desist order sent by Mr. Feuer and his lawyer.