eBay Project

My latest project has been focused on online marketplace selling. Marketplace selling refers to sites like eBay and Amazon; forums that connect buyers and sellers of all different types of products. Hoover previously had not been managing their brand's presence in the marketplace, until they discovered how much money was being made off of Hoover products in the online marketplace. My recent project has been to go through reports of eBay sellers that have been selling underneath Hoover pricing, and create a list of sellers that are making serious profits by selling discounted Hoover products. In my report I include the sellers name, the quantity of Hoover products they are selling, the total quantity of other products they are selling, the type of Hoover items they are selling, whether or not they are selling competing brands, the SKUs they are selling under MAP value, and the quantity to date of each SKU they have sold underneath MAP pricing. Hoover will then have its legal team contact these sellers, investigate their business entities and, if they are in violation, shut them down.